Note: this essay was recently published as Letter to the Editor, SAA Archaeological Record, 13[4]:3.
A recent
essay by Anderson, Card and Feder (2013)
encourages us to chase pleasant distractions.
They urge us to fight the forces that have “hijacked” (p.27) the public’s
perception of archaeology, and outline a process to do this. I’m uncertain that archaeologists ever had a
claim on those perceptions, or should have one.
As long as professional opinions are viewed as mainstream and the other side as alternative then no hijacking has occurred. Further, other fantasies are more
threatening.
First, our
knowledge of why people believe fantastic theories has been much improved by
the research they have compiled. There
is enough evidence to support the generalization that humans don’t live on
facts, truths, or science, alone. They
also use religion, superstition, fiction, lies, misinformation, and metaphors to
create meaning in life. Honestly, it
would be a bland ugly world if facts and truth were all we had to sustain us. Fantasy is useful. Certainly, Feder has made a career out of jousting
with the con artists and snake oil salesmen; it adds purpose to his life.
I do wonder
about scientists who can’t see the world in anything but literal terms. Ghosts, angels, werewolves, and vampires are
metaphors for those people, things, and processes in life that challenge us,
make us afraid, or feel wonderful. There
is nothing wrong with calling your car a guardian
angel if it saved your life. A
vampire is someone or something that drains your energy, ambition, motivation,
such as unpleasant people or governmental red tape. They are everywhere.
As threats
go, the sellers of alternative ideas are minor compared to the oligarchs and
politicians draining resources away from our potential use. Our nation’s economic crisis continues and
the worst is still likely to come because the credit crisis of 2008-2010 was
the vanguard of a much larger problem.
In comparison, jousting about the origin of rune stones is a pleasant
distraction.
American
archaeology also has an internal threat. Like most vampires, this one is seductive,
provocative, and promises to give eternal life (job security). Its name is historic preservation. With the rise of the preservation ethic in
the 1980s, followed by the SAA ethics revision in 1996, and then topped off
with the 2004 revision of the 36 CFR 800 regulations implementing section 106 of
the National Historic Preservation Act, the preservation ethos has consistently
worked to reduce archaeological excavations.
We used to dig more than we do now.
I, too, have
participated in this. In the early 1990s,
while working for Fairfax County, Virginia, I always had an excavation underway
or planned, and I enabled many others. In
federal service for the last eight years, I have facilitated zero excavations. Every day, I seek to avoid effects to most
sites, especially adverse effects to significant ones. CRM archaeology has been diminished to locating,
recording, and avoiding sites.
Excavation is generally a last resort or the result of an inadvertent
discovery.
In 2004
archaeological excavation became an adverse effect under the revised 36 CFR 800
regulations. This rapidly became an indictment
against excavation. At the Meta level it
simply connotes that excavation is morally wrong or is too much of a burden
(added costs, time, and planning).
Regardless of the procedures guiding us to resolve adverse effects, most
developers and planners choose to not have adverse effects because of the negative
perceptions about creating them or the sense that they are too burdensome. At a macro level, the indictment equates
excavation with those other adverse effects that archaeologists despise, such
as bull dozing without research. We know
that excavation is destructive but now we also damn ourselves for it. At the micro level, excavation potentially
creates one of the most absurd situations possible in CRM. Since excavation is still viewed as an
acceptable mitigation technique, it is now possible to use an adverse effect to
mitigate another kind of adverse effect.
The best response to this is to avoid adverse effects of any kind.
That creepy
feeling that we are not connecting with and influencing the lay public in ways
we expect or desire will continue even if we joust with con artists because we
are not listening to the public. The SAA
sponsored Harris
Interactive study identified that the primary association lay people have
with archaeology is the image of digging. And most of us are doing less and less of the
one thing the public associates with us--digging. There is no need to blame others for our
social clumsiness.
The best way
to connect with the lay public, and to undermine alternative views, is to increase
excavations, everywhere possible, using the new Gemeinschaft perspectives.
Preservation should be an ally, not our master.
Reference:
Anderson, David S., Jeb J. Card and Kenneth L. Feder
2013 Speaking Up and Speaking Out: Collective
Efforts in the Fight to Reclaim the Public Perception of Archaeology, SAA Archaeological Record, 13[2]:24-28.